22, February, 2024
HomeEntertainmentBox Office Blues: Shahid-Kriti's 'TBMAUJ' Falls Short, Garners Rs. 6.7 Crore

Box Office Blues: Shahid-Kriti’s ‘TBMAUJ’ Falls Short, Garners Rs. 6.7 Crore

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This futuristic romantic comedy-drama marks the inaugural collaboration between Kapoor and Sanon and is the second major Bollywood release of 2024, following Hrithik Roshan and Deepika Padukone’s “Fighter,” which hit screens on January 25. Despite extensive promotions by the lead pair in Tier II cities, on social media, and reality shows, TBMAUJ struggled to gain substantial traction in terms of box office collections.

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Box Office Statistics: According to industry tracker Sacnilk, the film amassed Rs. 6.7 crore on its opening day, with an overall Hindi occupancy of 14.92%. Occupancy figures for morning, afternoon, evening, and night shows stood at 8.8%, 11.79%, 13.62%, and 25.46%, respectively. Furthermore, the movie generated Rs. 1 crore through the sale of over 45,600 tickets via advance bookings across the country.

Clash with ‘Lal Salaam’ and ‘Eagle’: TBMAUJ faced competition at the box office from Aishwaryaa Rajinikanth’s “Lal Salaam” and Kartik Gattamneni’s “Eagle.” While the Tamil sports drama “Lal Salaam” earned Rs. 4.5 crore, early estimates for the Telugu film “Eagle” suggest a collection exceeding Rs. 6 crore.

About ‘TBMAUJ’: In addition to the leading duo, TBMAUJ boasts a star-studded cast, including Dimple Kapadia, Dharmendra, Rakesh Bedi, Grusha Kapoor, and Ashish Verma. Janhvi Kapoor makes a guest appearance. Produced by Dinesh Vijan, Jyoti Deshpande, and Laxman Utekar, TBMAUJ is slated to receive a sequel.

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The film’s lackluster performance at the box office raises questions about its reception despite the extensive promotion and the star power of Shahid Kapoor and Kriti Sanon.

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