The success of the Punjabi songs ‘Arjan Vaillay’ and ‘Saari Duniya Jala Denge’ from the movie ‘Animal’ highlights Bollywood’s enduring fascination with Punjabi music. The songs, featuring vocal talents like Bhupinder Babbal, B Praak, and Jaani, have become social media sensations, emphasizing the integral role Punjabi numbers play in the Hindi film industry.
The pre-teaser of ‘Animal,’ released five months ago, introduced the Punjabi song ‘Arjan Vaillay,’ showcasing the powerful voice of folk legend Bhupinder Babbal. With 35 million views, Babbal gained widespread recognition.
Babbal’s full song, released twelve days ago, garnered 25 million views, coinciding with the film’s imminent theatrical release.
The movie’s trailer, released a week ago, accumulated 72 million views, featuring another hit Punjabi track, ‘Saari Duniya Jala Denge,’ sung by national award-winner B Praak and penned by lyricist Jaani. Praak and Jaani’s successful partnership in various Punjabi hits underscores their significant influence on the industry.
The popularity of these songs on platforms like Instagram reels and YouTube reaffirms Bollywood’s reliance on the vibrancy and energy of Punjabi music.
Babbal, a respected figure in Punjabi folk music, hails from Kurali in Punjab. His impactful song ‘Arjan Vaillay’ showcases the cultural intensity of the state and has brought him into the national spotlight. Filmmakers are now considering collaborations with Babbal for future projects.
The dynamic duo of B Praak and Jaani, known for their collaborations on several Punjabi super-hits, continues to leave an indelible mark on the industry. Their previous successes, including ‘Mann Bharrya’ and ‘Bijlee Bijlee,’ highlight the enduring popularity of their musical endeavors.
B Praak gained prominence in 2021 with his national award-winning patriotic song ‘Teri Matti Mein Mil Javan’ from ‘Kesari.’ Praak and Jaani’s consistent success has made them influential figures in the Punjabi music scene.
With ‘Animal’ serving as a testament to the allure of Punjabi music in Bollywood, the industry continues to embrace the talents of artists like Babbal, B Praak, and Jaani.